Using Exploratory Research to Advance New Opportunities in Insurance

Case Study: WORKPLACE Benefits for a New Era of Work

On-Demand Webinar

 

Watch the Webinar

 ON-DEMAND Webinar

Learn how we are using exploratory research to examine changes in the workforce and identify new opportunities for insurers

While as customer experience designers much of our time is spent conducting user research to design and optimize transactional interfaces, we also use exploratory research to probe big ideas, shift thinking and mindsets, and identify new opportunities. In this webinar, we:

  • Share our approach to exploratory research

  • Discuss when and for what purpose exploratory research can be used

  • Walk participants through a case study where we use exploratory research to help us think about workplace benefits in a new way

 

 

Presenters

KM
Director of Strategy
Kate Muth
ESC
Director of Content Marketing
Emily Smith Cardineau

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